Saving Las Vegas: Can Esports Be The Hero Casinos Need?
As casinos look to counteract an aging demographic of customers and players, one industry many operators are looking to is esports.
This is understandable given the typical demographic of esports fans, which in particular titles’ scenes at least, is notably older than many outsiders would (and regularly do) presume. They aren’t all kids. A recent story on Fox Business opened with the line ‘casinos are slowly embracing competitive video game tournaments as a way to help their bottom lines’, and went onto explain that the money was coming from hotel rooms, food and drink. This of course is not necessarily a bad thing; casinos are evermore entertainment venues first and foremost as opposed to gambling halls.